Overview
You can use RudderStack to send data to Customer.io along with the associated event traits or properties. Once the customer.io integration is enabled, RudderStack automatically collects all your event data from your specified sources in real-time and sends it to Customer.io in the desired format. Alternatively, you can also use the RudderStack native SDK to send custom data directly from your device through the Customer.io API.
By adding Customer.io support for RudderStack, you can:
- Avoid additional installation or setup with an intuitive and straightforward integration
- Securely send relevant marketing information and key events directly to Customer.io
- Be assured about the compatibility of the event data – RudderStack automatically takes care of that
- See your event data in your Customer.io dashboard as soon as it's sent
Customer.io is a popular platform for sending automated messages and emails to your customers, with a focus on security and privacy. With Customer.io, you get complete information about your customers in one place, and use it to create personalized messages and campaigns for them. RudderStack supports sending your events to CustomerIO from the cloud mode S2S (Server to Server) and native web SDKs by calling the relevant RudderStack APIs.
