A warehouse-native stack is an analytics stack that has a single data repository (otherwise known as the data warehouse) that all customer data is fed into and acts as a source of truth for all data gathered and managed by an organization.
In this tech talk, Phantom will talk about their experience transitioning from a siloed analytics approach to a warehouse-native approach in building an efficient data stack based on large, diverse, high-quality datasets that unlock use cases otherwise not possible with data analytics tools on their own.
We’ll also explore how Eppo allows AB experimentation natively on the data warehouse.
What we will cover:
- Phantom’s Journey to Warehouse-first with RudderStack
- Benefits of the warehouse native data stack
- Unlocking warehouse-native AB experimentation with Eppo
Developer Relations at RudderStack
Founder & CEO of Eppo
Senior Data Engineer at Phantom