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Events

2 Keys to Overcoming the Limitations of GA4

What we will cover:

  • Server-side vs. client-side tracking with GA4
  • Key #1: Get the best of both worlds with a hybrid deployment
  • Key #2: Go beyond GA4 with analytics on your Snowflake Data Cloud

Speakers

Sara Mashfej

Sara Mashfej

Developer Relations at RudderStack

Sara leads RudderStack's developer relations and provides content, education, and workshops to help grow the RudderStack user community.

Amy Ng

Amy Ng

Product Director at RudderStack

Patrick Crosby

Patrick Crosby

Technology Alliances at Snowflake

Richard Morrow

Richard Morrow

Senior Director Martech Engineering & Innovation at BlastX