Rudderstack blog
News from RudderStack and insights for data teams

Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Brooks Patterson
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson

Data warehousing is not a strategy: How to maximize ROI from your warehouse investment
How to go beyond fulfilling the requirement of having a data warehouse and reach a place where your team, and the entire company, is utilizing data from the warehouse to create maximum business value.

Data maturity Phase 2: Centralizing your customer data
Many companies collect customer data, but it stays locked in silos. Learn why centralizing your data is the next critical step to unlock insights, build trust, and drive real business impact.

Data maturity Phase 1: Build your foundation with streamlined collection
The first step to data maturity is building a solid collection foundation. Learn how to replace brittle, fragmented tracking with a unified, governed approach.

AI infrastructure 101: Building the foundation for ML
In this guide, we'll break down what AI infrastructure means, including the core layers you need to support scalable model development, training, and deployment.

RudderStack: The essential customer data infrastructure
Learn how RudderStack's customer data infrastructure helps teams collect, govern, transform, and deliver real-time customer data across their stack—without the complexity of legacy CDPs.

RudderStack vs Snowplow: A comprehensive feature comparison
We examine key differences between these platforms, focusing on the four critical areas where RudderStack delivers superior value. While they some similarities, RudderStack delivers all of the utility of Snowplow with none of the limitations.

Data modeling techniques for modern data warehouses
Data modeling is the foundation of any high-performing data warehouse. This article breaks down modeling types and how to take a layered modeling approach so you can deliver clean, well-structured data to your warehouse.

Build vs. buy data pipeline: How to decide
In this article, we'll break down the key components of modern data pipelines, weigh the trade-offs between building and buying, and walk through scenarios to help you make the right choice.

Data pipeline architecture: A guide to better design
This guide walks through the core concepts behind modern data pipeline architecture: what it is, why it matters, how it’s evolved, and the key design patterns and principles used by high-performing data teams.






