Rudderstack blog
News from RudderStack and insights for data teams
Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Ryan McCrary
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson
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RudderStack Updates
Data Infrastructure
How Sharesies built a scalable data stack for next-generation wealth engagement
Learn how fintech company Sharesies overcame significant challenges managing their customer behavior data with RudderStack's cloud-native approach, which aligned perfectly with Sharesies' data principles of flexibility, speed, and scalability.
Data warehouse as a service: Features, benefits & use cases
In this post, we will explore the concept of data warehouse as a service (DWaaS), including core features, key benefits, and diverse use cases, highlighting its role in modern data architectures.
Delivering real-time customer intelligence: RudderStack + Snowflake
As digital experiences become faster and more personalized, real-time engagement has shifted from a differentiator to a baseline expectation. Learn how RudderStack and Snowflake can deliver real-time customer intelligence.
So you've started using Snowflake to store and unify your customer data ... now what?
Having a powerful data cloud is just the beginning. To truly derive value from your customer data, you need a comprehensive ecosystem that handles everything from reliable data ingestion to actionable insights and operational activation.
What is clickstream data? Definition, examples, and benefits
Clickstream data provides any business with a digital presence with information on visitor behavior. In face-to-face sales, reps can observe the actions of prospective customers and use their insights to connect with and convert new deals.
What Is Data Movement? Definition and methods
Data movement simplifies the running of complex, business-critical data workflows. By integrating data and making it accessible across platforms leading to greater operational efficiency as well as security and compliance.
Real-time vs. warehouse-gated: Finding the right balance for your customer data infrastructure
The future of customer data infrastructure isn't about choosing between warehouse-gated or real-time architectures—it's about intelligently combining both approaches to meet your business needs. Learn how to strike the right balance for your business
Building an AI-ready data foundation: Why customer intelligence will define tomorrow’s SaaS leaders
Through years of industry experience, RudderStack's head of client services has learned about the importance of building an AI-ready data foundation. Moreover, data intelligence is becoming the defining competitive advantage in SaaS (and beyond).
Top 10 data warehouse tools for modern teams
In this post, we’ll walk through the top 10 data warehouse tools available today, highlight their key features, and help you evaluate which solution best fits your organization’s needs.
