Guide: Clickstream Data Mining Techniques

Clickstream data can unlock amazing insights into user behavior, but the variety and scale can make it difficult to work with. In this guide, we show you how to use Markov Chain and cSPADE to both predict customer behaviors and do advanced segmentation.

image-75a8b328581bf17ff66f868c2b7ba186f45b59fd-4500x5779-pngLearn to build advanced clickstream analytics
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