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Segment Integration

Customer Data Platform that helps collect, clean, and activate customer data

SourceEvent Stream

Segment Integration

Customer Data Platform that helps collect, clean, and activate customer data

SourceEvent Stream
Frequently Asked Questions

Yes, you can. RudderStack supports Segment as a source as well as a destination. This means that you can now send your customer events to RudderStack whenever Segment gets an event. Besides, you can route the events from various sources collected via RudderStack to Segment.

Compared to Segment, RudderStack has some important differentiating features. RudderStack offers an open-source version. Unlike Segment, RudderStack follows a warehouse-first, developer-friendly approach to building a CDP - by integrating with some of the most popular data warehouses like Snowflake, BigQuery, RedShift as well as data lakes. In terms of pricing, RudderStack charges based on event volume rather than MTUs (monthly tracked users). Learn more about the differences between RudderStack and Segment in our comparison page.

Segment is a Customer Data Platform that allows organizations to collect first-party data from data sources like websites, and mobile applications. Segment can then send that customer data to various destinations such as CRMs, marketing tools, analytics platforms, and warehouses. Another way to describe this is a data pipeline.

Segment is primarily a Customer Data Platform or CDP, not an ETL tool. However, it does offer the capability to pull data from cloud sources.

RudderStack Segment Documentation

Refer to our step-by-step guide and start using Segment today

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Technical documentation on using RudderStack to collect, route and manage your event data securely.

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