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Salesforce Integration

Digital marketing automation and analytics tool

DestinationEvent Stream

Salesforce Integration

Digital marketing automation and analytics tool

DestinationEvent Stream
Frequently Asked Questions

Salesforce is a third-party sales CRM tool that enables businesses to centralize and act on customer records.

Difficulty can vary based on the amount and type of your customer data. Many users choose to simplify implementation by sending data to Salesforce through secure sales integration tools like RudderStack.

Pricing for Salesforce can vary depending on your use case and data volume. RudderStack offers transparent, volume-based event pricing. See RudderStack's pricing.

Salesforce is a popular, world-renowned CRM (Customer Relationship Management) platform that allows you to efficiently manage your leads as well as customers. It is an all-inclusive tool that brings together all your departments, including sales, marketing, and customer support, and gives them a unified view of each and every customer. All the customer-related activities, including lead generation and status updating happens in real-time, allowing you to get the most accurate picture of your leads and customers at any point in time. Salesforce also offers cutting-edge ERP, data integration, and analytics features.

No, Salesforce is much more than just a CRM. Apart from giving you a 360-degree view of your customers and leads in real time, it also offers unique, interactive features to effectively engage with your customers, personalize your interactions with them and effectively grow your business.

Salesforce is a world-renowned Software-as-a-Service (SaaS) platform. It uses its own SOQL (Salesforce Object Query Language), a language similar to SQL but applicable only for Salesforce-based data.

Customer Relationship Management is a widely-used and recognized term that encompasses every business’ most important objective – customer satisfaction and business growth. A highly effective and engaging customer relationship translates to a growing business and boost in revenue. CRM includes all aspects of this customer relationship, from sales and marketing to customer support. It involves identifying potential leads, and tracking and optimizing every aspect of their journey with a view to convert them into your customers. Even after the conversion is successful, CRM aims to offer extensive and valuable support at every stage of their product journey so that their retention can be maximized.

Salesforce is a global industry leader in CRM, who specialize in building and maintaining effective client relations.

RudderStack Salesforce Documentation

Refer to our step-by-step guide and start using Salesforce today


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