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Salesforce Pardot Source integration with RudderStack

Send Customer Event Data from Salesforce Pardot to RudderStack Securely

You can easily set up Pardot as a source on the RudderStack dashboard within minutes. Once configured, RudderStack automatically ingests your specified events data from Pardot. You can then send this data to your data warehouse or your favorite third-party destinations supported by RudderStack.

By Adding Salesforce Pardot as a Source in the RudderStack Dashboard, you can:

  • Synchronize with your Pardot data source based on the schedule and run frequency
  • Ingest your customer event data securely and route it to your preferred destination platforms in the desired format
  • Set a Table Prefix to the warehouse table where you want to send your Pardot data
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What you can do with Salesforce Pardot Source

Automatically send e-mails based on different triggers - time, interactions, and other custom parameters

Customize layouts with lockable content areas for advanced customization

Integrate Google AdWords to determine true campaign ROI

Empower your sales team to send marketing-approved mini-campaigns to their customers

Create intuitive e-mail campaigns using Pardot's visual editor and automated segmentation to target customers effectively

Optimize marketing campaigns and discover new audiences with Pardot Einstein

How to set up Salesforce Pardot Source Integration

It's easy! Use our step-by-step guide for setting up Pardot as a source in RudderStack.

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FAQ

How can we help you?

What is Salesforce Pardot?

Salesforce Pardot is a SaaS-based marketing automation platform that enables B2B sales and marketing organizations to implement e-mail automation, targeted e-mail campaigns, and lead management. Pardot also allows you to track customer behaviors.

How can I learn Pardot?

Trailhead by Salesforce is a great resource for anyone to get started with Pardot. It includes different modules from basics to mastering Pardot.

Why is it called Pardot?

According to Pardot's co-founder, David Cummings, the name Pardot is a Latvian verb that means 'to market' or 'to sell'.

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