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Google Analytics 360 Integration

Google Analytics 360 is the enterprise version of Google Analytics that provides you with tools and support to get actionable insights from your data.

Destination

Event Stream

Google Analytics 360 Integration

Google Analytics 360 is the enterprise version of Google Analytics that provides you with tools and support to get actionable insights from your data.

Destination

Event Stream

Frequently Asked Questions

Google Analytics 360 is a widely-used third-party Web and Mobile analytics provider that provides insights into the performance of ads and advertising campaigns.

Difficulty can vary based on the cleanliness of your Web and Mobile and campaign data. Many users choose to simplify implementation by sending data to Google Analytics 360 through secure Analytics integration tools like RudderStack.

Pricing for Google Analytics 360 can vary depending on your use case and data volume. RudderStack offers transparent, volume-based event pricing. See RudderStack's pricing.

By using Google BigQuerry and GCP, you can now use GA360 as a CDP.

The standard version of Google Analytics is free, and the premium version, Google Analytics 360, is the paid version of Google Analytics. In addition, GA360 has Service-Level Agreement (SLA) obligations, guaranteed higher uptime (up to 99.9 percent), support, and data freshness.

Google Analytics can be moderately difficult to understand as you have to mine through the complex metrics of analytics to get rich value from your data. On the other hand, GA 360 can be extremely valuable as it removes data limits and adds new ways to slice the data.