RudderStack supports sending events to Yandex.Metrica via the following connection modes:
Once you have confirmed that the source platform supports sending events to Yandex.Metrica, follow these steps:
From your RudderStack dashboard, add the source. Then, from the list of destinations, select Yandex.Metrica.
Assign a name to your destination and click Continue.
To successfully set up Yandex.Metrica as a destination, you need to configure the following settings:
Tag ID: Enter your Yandex.Metrica tag ID.
Enable Clickmap: Enable this setting to collect data for click mapping.
Enable Tracklinks: Enable this setting to track user clicks on the outbound links.
Enable Accurate Track Bounce: This setting enables the accurate bounce rate with a non-bounce event that is registered after 15 seconds (15000 ms). For more information on this setting, refer to the Yandex.Metrica documentation.
Container name: Enter the name of your Yandex.Metrica ecommerce data container that you set while creating a new counter. If not specified, RudderStack sets it to dataLayer by default.
Map your event name with supported Yandex.Metrica event name: Use this setting to map the RudderStack event to the Yandex.Metrica event selected from the dropdown.
Goal ID: Enter your Yandex.Metrica goal ID.
Client-side Events Filtering: This setting lets you specify which events should be blocked or allowed to flow through to Yandex.Metrica. For more information on this setting, refer to the Client-side Events Filtering guide.
Use device mode to send events: As this is a web device mode-only destination, this setting is enabled by default and cannot be disabled.
OneTrust Cookie Categories: This setting lets you associate OneTrust cookie consent groups to Yandex.Metrica.
Refer to the FAQ section for more information on obtaining the Yandex.Metrica tag ID, container name, and goal ID.
You can use the identify call to identify a user in Yandex.Metrica. If a contact already exists, RudderStack updates the contact details.
RudderStack uses Yandex.Metrica’s setUserID method to associate the userId with the user’s client ID during a particular session. To update the information of a user with a specfic userId, RudderStack uses the userParams method.
The following table lists the mappings between the RudderStack attributes and the Yandex.Metrica properties:
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