Optimizely Feature Experimentation Device Mode

Send events to Optimizely Feature Experimentation using RudderStack’s device mode.

RudderStack lets you send the experimentation data from your mobile apps to Optimizely Feature Experimentation via device mode.


Unlike other destinations, Optimizely Feature Experimentation for the mobile integration works a little differently. You will have to implement some Optimizely functions natively to make sure the experiment logic runs correctly.

RudderStack maps the track calls with Optimizely’s track calls. You need to implement all Optimizely’s decision-based methods like activate and isFeatureEnabled natively. For more details, refer to Optimizely’s Easy Event Tracking blog and the Optimizely SDK reference Guide.

Adding Optimizely to your mobile project

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