# Mixpanel Destination

[Mixpanel](https://mixpanel.com/) is a powerful, self-serve product analytics solution for your web and mobile apps. By analyzing the actions your users perform, you can unlock valuable customer insights to drive retention, engagement, and conversion.

## Links

This documentation is split into the following sections:

- [Set up Mixpanel destination in RudderStack]({{< ref "destinations/streaming-destinations/mixpanel/setup-guide.md" >}})
- [Send events in cloud mode]({{< ref "destinations/streaming-destinations/mixpanel/cloud-mode.md" >}})
- [Send events in device mode]({{< ref "destinations/streaming-destinations/mixpanel/device-mode.md" >}})

See [RudderStack Connection Modes]({{< ref "destinations/rudderstack-connection-modes.md" >}}) to learn more about sending events in cloud and device modes.

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