Setup Guide

Send your event data from RudderStack to LinkedIn Audience.

  •   less than a minute  

This guide will help you set up LinkedIn Audience as a destination in the RudderStack dashboard. It also lists the configuration settings required to correctly send data from the supported sources to LinkedIn Audience.

Setup

  1. Set up a Reverse ETL source in the RudderStack dashboard.
  2. In the Overview tab, click Add destination > Create new destination.
Connect new destination to Reverse ETL source
  1. From the list of destinations, search for LinkedIn Audience and click Continue.

Connection settings

SettingDescription
NameSpecify a unique name to identify the destination in RudderStack.
oAuth settings
  1. Click Create Account > Connect with LinkedIn Audience and give RudderStack the required permissions to access your LinkedIn Ads account.
  2. Select the account and click Save.
info

Why do I see a request for Conversions API permissions while authorizing RudderStack?

Since the LinkedIn Ads and LinkedIn Audience destination integrations share a common OAuth app in the backend, RudderStack requests all the necessary permissions needed for both integrations to work correctly.

RudderStack will not make any Conversions API-related calls when sending data to your LinkedIn Audience destination.

Next steps

Questions? Contact us by email or on Slack