# Google Ads Remarketing Lists (Customer Match)


[Google Ads Remarketing Lists](https://support.google.com/google-ads/answer/6276125?hl=en) lets you send a list of users (audience list) to Google Ads and run targeted advertising campaigns without having to update the user list manually.

RudderStack supports Google Ads Remarketing Lists as a destination where you can send your audience list.

## Links

You can use the Google Ads Remarketing Lists destination in two ways:

- [Connect Reverse ETL source to Google Ads Remarketing Lists]({{< ref "destinations/reverse-etl-destinations/google-ads-remarketing-lists/connect-retl-source.md" >}})
- [Sync Audiences to Google Ads Remarketing Lists]({{< ref "audiences/syncs/google-ads-remarketing-lists.md" >}})