# Google Ads Remarketing Lists (Customer Match)

<p><a href="https://support.google.com/google-ads/answer/6276125?hl=en" >Google Ads Remarketing Lists</a> lets you send a list of users (audience list) to Google Ads and run targeted advertising campaigns without having to update the user list manually.</p>
<p>RudderStack supports Google Ads Remarketing Lists as a destination where you can send your audience list.</p>
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<h2 id="links">Links</h2><p>You can use the Google Ads Remarketing Lists destination in two ways:</p>
<ul>
<li><a href="https://www.rudderstack.com/docs/destinations/reverse-etl-destinations/google-ads-remarketing-lists/connect-retl-source/" >Connect a Reverse ETL source to Google Ads Remarketing Lists</a></li>
<li><a href="https://www.rudderstack.com/docs/audiences/syncs/google-ads-remarketing-lists/" >Sync from Audience Builder to Google Ads Remarketing Lists</a> (<strong>Private Beta</strong>)</li>
</ul>

<blockquote class="announcement">
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    <div class="tip-text">Syncing from <strong>Audience Builder</strong> to Google Ads Remarketing Lists is possible only if Audience Builder is enabled for your workspace.</div>
  </div>
</blockquote>